Sept. 15, 2023

230: Vision Clear | Asad J. Malik, Jadu and Bringing Augmented Reality to Life

230: Vision Clear | Asad J. Malik, Jadu and Bringing Augmented Reality to Life

Asad J. Malik is an augmented reality pioneer and the founder and CEO of Jadu, a next-gen multiplayer augmented reality fighting game for your phone launching this month.  In Jadu, players can settle or start rivalries with friends or compete against strangers for fame and glory in this combat game from the future.

Malik’s critically acclaimed and globally exhibited narrative storytelling projects Terminal 3 and A Jester’s Tale premiered at Tribeca and Sundance Film Festivals, positioning Asad as a visionary in the space before completing his undergraduate degree. Asad was named one of Variety’s 10 Innovators to Watch, Rolling Stone’s Future 25, Forbes’ 30 Under 30, Adweek’s Young Influentials, and also made The Independent’s Filmmakers to Watch list. He sits on the Board of Trustees for Bennington College as a recent graduate.

In this episode, Pete Townsend and Asad get into the formative experiences that influenced Asad’s desire to bring Jadu to life, before going deeper into the story of Jadu and the complex mechanics of augmented reality and fighting avatars.  Asad and Pete also talk about bringing together a community of gamers from all walks of life and explore a few themes at the intersection of gaming, augmented reality, and society.

LINKS:

Join the Jadu community on Discord and X/Twitter

Follow Asad J. Malik on Instagram 

Episode title inspired by Vision Clear by Lil’ Baby

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Asad J. Malik Profile Photo

Asad J. Malik

Founder and CEO, Jadu